“The Nomad” is a fortnightly published series where I talk to professionals in PR and Comms who are from a country but spend their love and life in different countries and cultures, then delve into the insights which might help other people to live or to do business in an inter-cultural world. If you or …
Five brilliant campaigns of the week picked by the editor, well, me! 🙋🏻♂️ IT’S NOT A SECRET IT’S REAL FIRE by Burger King UK and BBH London The new campaign, titled ‘It’s Not A Secret It’s Real Fire’ is based on actual conspiracy theories that exist on reddit about Burger King’s burgers. The TV ads …
Five brilliant campaigns of the week picked by the editor, well, me. 🙋🏻♂️ LOOKS LIKE GUINNESS by GUINNESS and AMV BBDO In anticipation of pubs and bars reopening indoors in England in less than a week’s time, GUINNESS launches a new campaign featuring the classic song ‘Always On My Mind’, celebrating the moment that pubs …
“The Nomad” is a fortnightly published series where I talk to professionals in PR and Comms who are from a country but spend their love and life in different countries and cultures, then delve into the insights which might help other people to live or to do business in an inter-cultural world. If you or …
Five brilliant campaigns of the week picked by the editor, well, me 🙋🏻♂️. SEE THROUGH THE SYMPTOMS by Ruth Strauss Foundation, ALK Positive UK, and Engine ENGINE Creative has come together with photographer Rankin, production house TAG, and media agency Wavemaker to create the ‘See through the symptoms’ campaign to raise awareness of the signs of lung …
When I was making plans for my study in the UK, I would dream of travelling across Europe. I mean, who wouldn’t want the obligatory selfie in front of the Eiffel Tower? But alas, with a year of lockdown restrictions, that dream has been shattered. Instead, I’ve had to stay at home and make do …
Five brilliant campaigns of the week picked by the editor, well, me. 🙋🏻♂️ ONE/SECOND/SUIT by H&M and Uncommon Creative Studio H&M has launched a free 24-hour suit rental service for people attending a job interview in an effort to boost their confidence and make a powerful first impression. As per Independent, The ONE/SECOND/SUIT initiative enables customers to book a single-breasted …
Five brilliant campaigns of the week picked by the editor, well, me. 🙋🏻♂️ HAIRCUTS AND PINTS by Heineken and Coolr On 12 April when pubs and hairdressers re-open in most of the UK after four months of lockdown, Heineken launches free haircuts in pub gardens across the nation so that people don’t have to choose between a refreshing pint or a …
I remember the night before my flight to the UK in September 2019. It was a different world back then compared to now- back then, the world was not ridden with COVID-19 and all the drama along with it. All I had to remember was the excitement, the worries, the anxiety, and a list of …
Five brilliant campaigns of the week picked by the editor, well, me 🙋🏻♂️ BREAKFAST, DONE PROPERLY – McDonalds and Leo Burnett London Through McDonalds’ icon menu, Leo Burnett has helped to encourage the UK nation to remember how good it feels to start the day with a properly satisfying breakfast in their latest campaign “Breakfast, …